Metrics and Analytics: lj2
In class we were given two short readings from the book "We Are Data" by John Cheney-Lippold. After reading the preface and the introduction to the book I can now agree that humans are data. Major tech companies like google keep notes on almost everyone that has an online presence. Not only do companies use you for your data, but national governments surveillance those who have an online presence as well. Cheney-Lippold (2017) states that "In a database far, far away, you have been assigned a gender, ethnicity, class, age, education level and potentially status of parent with x number of children" (p. 3). He later states in the same paragraph that there is potential you may be listed as a terrorist to the U.S. National Security Agency. This is enough information to sway my belief of data collection and storage. The ethics of data collection and storage are two sided and can be controversial. On one hand, data can be used for beneficial purposes such as improving products and services, and for research and development. On the other hand, it can also be used for malicious purposes such as discrimination, manipulation, and invasion of privacy. I feel that it is important to consider the potential consequences and to promote transparent and responsible uses of Social Media. The information that I have read about will most certainly have an affect on my internet presence. What really worries me the most isn't necessarily how it affects me but how it affects others that are unaware of this. Knowing that personal data can be collected, analyzed and used by companies and governments raised my awareness of privacy concerns and the importance of being mindful of the information shared online. Not every body who has an online presence understands the severity of their data collection. In a professional capacity, being aware of the data collected and used by companies and governments may influence one's decisions regarding the use of social media and online tools for work purposes, and may lead to a more cautious approach to online information sharing. Technology has come a long way since the printing press. Anything that is put onto the internet can be found and can potentially cause issues with those that use it.
Cheney-Lippold, J. (2017). We are data: Algorithms and the Making of our Digital Selves (pp.9-13). Preface, New York University Press.
Cheney-Lippold, J. (2017). We are data: Algorithms and the Making of our Digital Selves (pp. 3–36). Introduction, New York University Press.
Hey Brad! I noticed a theme while reading through some of our classmate's posts. it seems that many people here have already been aware of the implications and potential consequences of using social media and sharing data. This information is almost like common sense to many users, and I think it has to do with how long you have been exposed to the internet for and to what degree. I agree that people who are unaware of how data is used are at an increased risk of data related consequences while using the internet, and there is likely particular groups of people that are more susceptible to these risks. My guess would be the elderly who haven't had much experience with the internet as well as those who are very young. people who don't have frequent internet access might also belong to this group. I think that first, finding out what groups are susceptible and figuring out how to convey this information would be a great way to bring more awareness to the potential dangers of social media. I really enjoyed reading your post!
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